More than 85 per cent of the wine to be served at the soon-to-be-opened Optus Stadium in Perth, Australia will be sourced from local Western Australian wineries.
The 60,000-seat venue has signed a five-year exclusive contract with Australian wine specialist Treasury Wine Estates, which will champion local wines such as Devil’s Lair, Hartog’s Plate and Fifth Leg.
The move to keep it sourced locally will support major tourism as Optus Stadium welcomes international and interstate visitors when it opens on January 28 for a one-day international cricket match between England and Australia.
In addition, it will provide a boost for leading Western Australian wineries and the many small business operators that support them.
Tourism and small business minister Paul Papalia said: “Food and wine tourism is one of the fastest growing sectors of the tourism industry worldwide.
“Western Australia, with its high-quality wines and magnificent wine regions, is well placed to take advantage of this trend. Having local wines available at the new stadium is just another way of promoting what we have to the rest of the world.
“This is also a pat on the back for the many small businesses that contribute to the region’s wine production. Throwing the spotlight on the state’s wine-growing regions will have flow-on effects to hundreds of small and medium-sized businesses involved in tourism, hospitality and primary production.”
In other news, a new wicket has been installed at Optus Stadiumahead of the venue’s first test event this week – a Twenty20 cricket match between the Perth Scorchers and an England A team.
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