Industry News

Celtic wagers on Mr Green partnership

Online casino and sports wagering brand Mr Green has agreed a deal to become the official WiFi betting partner of Celtic Park, the home stadium of Scottish Premiership football club Celtic.

The agreement will build on a two-year partnership signed in October, through which Mr Green is serving as the team’s official casino partner.

Supporters will now be able to bet from their smartphones on matchdays from anywhere inside Celtic Park via the CelticLIVE WiFi network.

In September 2013, Celtic Park became the UK’s first fully WiFi-enabled football stadium when Stadia Solutions installed its StadiumLIVE platform. The company also developed the CelticLIVE WiFi service.

Fans logging onto CelticLIVE can access a range of odds and exclusive joining offers from Mr Green, such as in-play odds linked to live events, as well as a Mr Green’s casino and slot products.

Mr Green Celtic

Image: Mr Green (screenshot from website)

Offers will be promoted across Stadia Solutions FanTV system as well as static posters throughout concourses throughout the stadium.

Gordon Campbell co-chief executive of Stadia Solutions, said: “Fans tell us they relish the chance to bet in real time on match days via CelticLIVE, which presents ready-made opportunity for our commercial partners.

“Working closely with Mr Green allows us to widen the range of odds and offers available to fans including access to online casino.”

Gordon Kaye of Celtic added: ”The feedback we’ve received from our fans since we launched CelticLIVE has been fantastic and we are excited to start a new partnership with Mr Green.

“The continued success and the growth in the number of fans engaging with CelticLIVE is phenomenal and demonstrates our commitment to offering one of the most advanced match day experiences of any club in the UK.”

Image: Zhi Yong Lee