The home stadium of NFL American football franchise Jacksonville Jaguars has been officially renamed TIAA Bank Field.
The Jaguars’ stadium had been known as EverBank Field since 2010, but TIAA’s acquisition of EverBank in June 2017 has led to the change, which formally took hold yesterday (Monday).
TIAA will take over EverBank’s existing naming rights deal with the Jaguars. In July 2014, EverBank extended its stadium naming rights deal with the franchise, signing a 10-year contract worth $43m (£32.3m/€36.8m).
The agreement began after the 2014 season and continues through the 2024 campaign. EverBank originally signed a five-year agreement with the Jaguars that began in 2010. The deal renamed the Jacksonville Municipal Stadium as EverBank Field.
The change was made as TIAA, which is headquartered in Jacksonville, yesterday announced the launch of TIAA Bank, bringing together EverBank and TIAA Direct under a new name and brand.
Image: Jacksonville Jaguars