Feature

Festival acts to pre-empt ticket processing issues

Organisers of this year’s Cavendish Beach Music Festival in Canada are to issue more than 10,000 entry bracelets to attendees ahead of the event in a pre-emptive bid to reduce congestion.

The festival, set to attract 100,000 visitors, was marred by long queues to verify tickets in 2015.

This year, staff members will visit nearby campsites in the days leading up to the event to check attendees’ tickets and distribute bracelets in order to reduce unnecessary queuing time.

"We simply couldn't process that many people in that short of a time," Jeff Squires, the festival's president, told CBC News.

"They'll come on Friday afternoon and they'll walk through an express lane, they'll already have their ticket verified, and come right into the venue.”

Posted in Feature