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Industry News

Golden State Warriors reveal Chase Center Experience

The Golden State Warriors’ chief operating officer Rick Welts yesterday (Tuesday) revealed details of the Chase Center Experience, a preview of the NBA basketball team’s new home arena in San Francisco.

The Warriors broke ground on the state-of-the-art Chase Center in January. The 18,000-capacity arena will be situated at the heart of a wide-ranging 11-acre entertainment district that will also feature restaurants, cafes, offices, public plazas and other amenities.

It is hoped the Warriors will be able to move into the arena in time for the 2019-20 NBA season and Welts yesterday provided members of the press with preview of what fans can expect.

Suite-holders will be able to sample the venue’s features during a visiting session later today. The Associated Press news agency reports that prospective suite-holders will be able to select their seats by using glowing pegs on a large wall board.

Welts feels an arena of this stature has been a long time coming for San Francisco. “Of the top 25 cities in the US, San Francisco is the only one without a venue seating 12,000-plus people,” Welts said, according to the AP.

Chase Center will replace Oakland’s Oracle Arena as the Warriors’ home. The new arena will feature one ring of suites, which are set to be much roomier than the ones at Oracle Arena.

The Warriors have ambitious plans for the arena, which the team hopes will serve as an industry-leader in terms of fan engagement.

The team has partnered with professional services company Accenture in a move designed to elevate the in-arena fan experience. The Warriors subsequently launched ‘Fannovate’, a fan-involvement campaign that seeks to gather ideas and input from supporters on potential engagement initiatives.

The Warriors also plans on developing a mobile application that would allow fans to plan their route to the game and provide them with push notifications, which would remind them that it is game day on the morning of the fixture. Other prompts would include offers to buy discounted jerseys.