North American Major League Soccer team Montreal Impact has unveiled details of a series of improvements at its Stade Saputo home ground for the 2017 season.
The club and new food concession partner Spectrum Canada committed to a $3m (€2.8m/£2.4m) private investment into the stadium.
The project included improvements to the layout of concession stands, boutiques and club partner activation spaces. The club said that the changes will allow for better pedestrian flow and a “more organic pathway for supporters”.
Spaces dedicated to food services will increase from 5,700sq ft to over 14,000sq ft, while the number of service points will jump from 38 to 150. Boutique space will now be spread across more than 3,000sq ft.
In addition, all regular payment methods will now be accepted inside the venue, while a series of new digital screens will be installed at Stade Saputo to further assist food and drinks services on matchdays.
Richard Legendre, executive vice-president of Montreal Impact, said: “Starting this season, we will begin to achieve an important goal of our five-year plan: improving customer experience at the stadium.
“We will provide a more practical stadium, with more space, more services, more choice and more innovation than ever before.
“With so many new stadium projects all around the league, it is of crucial importance to remain competitive and attractive. Today marks a first step in this direction.”