English Premiership football club Huddersfield Town has partnered with catering firm Kudos to provide event and retail catering services at its John Smith’s Stadium home ground.
The deal will run for three years and will give punters Kudos catering options on match and non-match days, as well as providing catering services to the retail premises HD1 Café.
In addition, Kudos will offer its services at the 24,500-capacity stadium for events and conferences, as well as at the surrounding stadium-run facilities.
Super League rugby league team Huddersfield Giants also plays its home games at the John Smith’s Stadium, which Kudos will also offer its services to.
Kudos has linked up with local supplier Jones Pies to offer football and rugby fans a selection of match day pie options including beef and potato, steak and ale, chicken curry, ‘Huddersfield lamb hotpot’ and a vegetarian offering of cheese, potato and onion pasty.
Gareth Davies, managing director of the John Smith’s Stadium, said: “Flexibility and a willingness to move away from standard practices within the stadium catering sector was key to us working with Kudos on our future plans. Kudos are a Michelin star business with an attention to detail and a great work ethic which fits exactly with our philosophy at the stadium.
“Kudos are committed to minimising their environmental impact, and are proud supporters of using local and British produce to provide a sustainable catering service, which was something that also appealed to the stadium partners.”
Jon Pryce, senior partner of Kudos, said: “We’re thrilled to have been selected by Kirklees Stadium Development Limited. Being an independent British retail and hospitality provider allows us to build a personal and tailored experience that suits the demands of the two successful sports clubs at the stadium.”
Pryce continued: “The stadium is on the verge of significant expansion including the construction of a new hotel to compliment the growth of the existing facilities which will certainly add value to the non-match day offering, allowing the stadium to be classed as the leading conference and events destination in West Yorkshire.”
Image: Dom Fellowes