#SBS24 this month in Manchester! Welcome Co-op Live/OVG, RCD Mallorca, Verizon, DWF Law, Hearts, Sunderland AFC, Wembley Stadium, Oxford United, Juventus FC, Croke Park, Stadio Algarve, Everbank Stadium, Kulture City, PAM, Duracell/Procell, Trusts Arena, Suncorp Stadium... Join them
Driving your revenues, sustainability and fan experience: #SBS24 – 15th annual TheStadiumBusiness Summit in Manchester on 17-18-19 June

Feature

Ebbsfleet United signs stadium naming rights deal

English National League football club Ebbsfleet United has signed a naming rights deal with privately-owned firm The Kuflink Group for its Stonebridge Road stadium.

The sponsorship deal will run for five years, with Ebbsfleet United’s home ground to be named Kuflink Stadium.

The club’s vice-chairman Peter Varney said: “We are very excited to be entering into a five-year commitment with Kuflink. I would like to thank all of the team at Kuflink for the confidence they have shown in the club by entering into a long-term agreement and all of us look forward to working with them on a range of community and commercial initiatives.

“It will be nice to work with a company that has such a strong community focus and shares our core values. I must also thank Dave Archer and his team for negotiating such a prestigious agreement to coincide with the opening of our new £5m main stand.”

Alpha Foundation, set up by the founders of Kuflink, has supported the local community for almost 10 years. The charity has worked closely with Kent County Council and Gravesham Borough Council to establish The Grand, which provides opportunities and amenities including a café, networking events, exercise classes, stop-smoking support, and an allotment to harvest fruit and vegetables.

Harwinder Singh, founder of Kuflink, said: “Kuflink is excited to sponsor Ebbsfleet United Football Club and we look forward to working closely with them on a number of local community and commercial ventures. I would like to thank the team at Kuflink who worked closely with the club to strike the deal for what is a fantastic opportunity for both Kuflink and Ebbsfleet United.”

Image: Chris Whippet