Feature

Idemia follows Jets partnership with 49ers deal

NFL American football franchise the San Francisco 49ers has entered into a multi-year partnership with identity and security services firm Idemia, through which the company’s IdentoGO solution will be implemented at Levi’s Stadium.

IdentoGO is a leading identity-related service provider and the exclusive provider of TSA Pre✓.

Idemia will also equip Levi’s Stadium with biometric-based technology to assist in fan experience and security services at the ground.

The 49ers will test options to streamline fan entrance at the stadium as well as enhance the fan experience inside the venue and explore the implementation of biometrics at point of sale.

Fellow NFL team the New York Jets agreed a similar partnership with IdentoGO earlier this month. Under the multi-year deal, IdentoGO will serve as the official identity security and biometrics partner of the Jets.

Jim Mercurio, vice-president of stadium operations at the 49ers and general manager at Levi’s Stadium, said: “We’re always looking for innovative ways to enhance security at Levi’s Stadium and Idemia’s IdentoGO technology complements our efforts as we strive to provide expedited entry for pre-approved customers.

“We look forward to working with Idemia to jointly deploy the first-ever Trusted Fan Program which we plan on implementing in stages. We are excited about the possibilities they bring toward enhancing the fan experience at Levi’s Stadium.”

Didier Lamouche, chief executive of Idemia, added: “At Idemia, we make it our mission to protect people and places with innovative and convenient solutions so that security doesn’t get in the way of enjoying free time. This is what we are doing for millions of Americans already using the TSA Pre✓ program to travel safely.

“We are very excited to partner with such a progressive sports organisation in technology to bring 49ers fans TSA Precheck and outfit Levi’s Stadium with cutting-edge biometric solutions to help them better serve their fans.”

In other news, facility solutions company ABM has extended its housekeeping contract with Levi’s Stadium until 2022. ABM has been a partner of the stadium since it opened in 2014, with the company having played a key role in supporting the venue’s sustainability efforts.

Image: Jim Bahn