Spanish telecommunications group Telefónica has agreed a deal to become a technology provider of the Wanda Metropolitano, the new home stadium of LaLiga football club Atlético Madrid.
As part of the agreement, Telefónica will provide the stadium with its communications infrastructure and connectivity. The deal covers the stadium’s integral control unit, video screens, 360-degree advertising boards, elevators, security, audiovisual production rooms and other facilities.
The installation of Telefónica equipment is already underway. There will be more than 6,000 Wi-Fi network outlets, 1,500 Wi-Fi hotspots, 1000km of fibre, almost 500km of UTP cable, two data processing centres and 84 communication nodes, along with other equipment.
Telefónica will manage the stadium’s entire central security control system. The move marks the first phase in the stadium’s plan to create a comprehensive fan experience for all types of events, sporting or otherwise.
Javier Vizcaíno, director of companies at Telefónica España, said: “The Wanda Metropolitan stadium is the first 100 per cent digital stadium in Europe. Being a technological provider of Wanda Metropolitano is a comprehensive project that goes far beyond providing coverage to the stadium. It is the challenge of providing communications and connectivity to all facilities and how to generate a unique experience in the viewer thanks to new technologies.”
Atlético’s commercial director Iñigo Aznar added: “Having a partner like Telefónica in the Wanda Metropolitano is a guarantee. Agreements at this level make the difference in the experience of our fans.”