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Industry News

100-year-old Bobby Dodd Stadium set for improvements

The athletics department of US university Georgia Tech has revealed details of a series of fan experience developments at Bobby Dodd Stadium.

The enhancements will be rolled out over the next five years and are designed to improve all aspects of the game-day experience at the 55,000-seat stadium, which was built in 1913 and is the oldest venue in the NCAA Division I Football Bowl Subdivision.

Existing premium seating areas are set to be improved, while new premium spaces will also be created. Cellular and Wi-Fi connectivity will also be improved, along with the in-stadium audio system and general seating options. Tailgate offerings will also be expanded.

From this season onwards, a clear bag policy will be implemented at the stadium to increase security and allow fans to enter the venue more quickly. Discounts on concessions and game-day merchandise will be provided to season-ticket holders, who will also be given a special commemorative Adidas t-shirt and souvenir water bottle.

Water-bottle filling stations will be located throughout Bobby Dodd Stadium, along with additional points of sale for concessions. In addition, directional signage in and around the stadium will be improved, while entrance gates will be redistributed.

“Bobby Dodd Stadium is one of the greatest settings in all of college football,” Georgia Tech’ director of athletics, Todd Stansbury, said. “We are committed to making it even better so that new generations of fans and student-athletes can continue to enjoy a first-rate game-day experience for years to come.”

He added: “We listened to our season-ticket holders, who gave us great feedback on how we could provide more value for their investment in season tickets. With the enhancements that we plan to implement at Bobby Dodd Stadium this season, new exclusive benefits for season-ticket holders and an attractive ACC schedule, we feel that Georgia Tech football season tickets represent the best value in sports in Atlanta and beyond.”

Bobby Dodd Stadium is located at the heart of Georgia Tech’s Midtown Atlanta campus. The improvements will mark the first time it has undergone major renovation work since 2003, when the stadium’s north end structure was built to add more than 15,000 seats to the facility.

Image: Bkporter12