Twickenham Stadium, the home of English rugby union, is close to signing off on deals to host two further music concerts in 2019.
This year, the 55,000-capacity venue is due to stage a number of major events as part of its summer music programme.
The Rolling Stones will play at Twickenham tonight (Tuesday), while Eminem will play two sold-out dates at the stadium from July 14-15. U2 also played two dates at the venue last year.
Speaking to Music Week, Richard Harris, head of ticketing, music and new events at Twickenham, said talks are ongoing to secure further concerts next year as the stadium seek to establish itself as a fully, multi-use venue.
“We’re well into plans for 2019 and we’re very close to two deals,” Harris said.
“The majority of people buying tickets for U2, The Stones and Eminem are in the local area, there’s a huge demand in west London for live music and we’re well positioned for that.
“The summer shows are here to stay, our events policy is really clear: we’re all about world class rugby which is predominately a winter sport and in the summer we’re all about great live music and that’s where we’re heading.
“We can offer a bigger window than our competitors and a range of options. We’ve got great transport and a transport plan and for an international artists we’re right down the road from Heathrow which is also really helpful as we found out with Eminem this year.”
Harris added: “The Stones [tickets] flew out the door. A lot of the guys have lived in Richmond and the band originated around here and it was an interesting one securing the deal as while at the moment we’ve got a capacity of 55,000 which is less than the London Stadium or Wembley, but the band had a connection to the local area which was important to securing our place on the tour.”