Roland-Garros targets fan engagement with Infosys

Digital services and consulting firm Infosys has signed a strategic partnership with Roland-Garros, home of the French Open, to reimagine the fan experience at the grand slam tennis tournament.

The three-year partnership will seek to enrich the sport by providing fans, players and coaches with a “completely new experience”. Infosys will use its expertise in areas such as artificial intelligence, big data and analytics, mobility, and virtual and augmented reality to leverage the partnership.

Infosys will work with Roland-Garros to create a new user interface and analytics tool that will enable fans to follow live scores and delve deeper into match analytics. The tool will be available on the official Roland-Garros website throughout the tournament, which this year takes place from May 26 to June 9.

An advanced digital platform will also be developed, allowing players and coaches to study and analyse their game during the tournament. The platform will be powered by data science and AI-led video analytics.

Additionally, an immersive virtual and augmented reality experience will be created at the Infosys fan zone, transporting fans to the heart of the tournament and allowing them to sample what it’s like stepping out onto the Phillipe-Chatrier court.

Bernard Giudicelli, president of the French Tennis Federation, said: “This partnership centres around digital innovation, a key pillar of the tournament, and will offer tennis fans an even richer experience. We are convinced that Infosys will help us deliver the tournament’s digital transformation objectives to ensure Roland-Garros remains at the cutting edge of technology.”

Pravin Rao, chief operating officer at Infosys, added: “We’re excited to partner with Roland-Garros to showcase how digital technologies can enhance the boundaries of this tournament by leveraging data, insights and digital experiences. We are committed to helping Roland-Garros further expand its global following in the physical and the virtual world powered by digital innovation where fans and players alike can experience game-changing innovations.”

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