Coppa Italia fan experience app offers live streaming

Lega Serie A, the governing body for Italian football competitions, has launched a fan experience app for the Coppa Italia final to allow in-stadium streaming.

The TIM Cup Finale 2019 Fan+ app has been designed by the Infront agency, and is already offered by Italian clubs Genoa, Sampdoria and Udinese. It will give users in the stadium the option to stream games live on their phones.

The app provides a choice of camera angles, offering 16 different viewpoints, including a spidercam, which sits above the pitch.

Those attending the game at the Stadio Olimpico in Rome will be able to stream the game by connecting to the Wi-Fi network. The Coppa Italia final takes place on May 15 between Lazio and Atalanta.

Luigi De Siervo, Lega Serie A chief executive, said: “We are excited about the launch of the new app dedicated to the final because it will allow all the fans present at the stadium to live an exclusive and personalised experience.

“Mobile applications are now increasingly common in everyday life. The real challenge is to be able to provide all enthusiasts with an engaging service that can improve the fan experience.”

Fans also have access to exclusive digital autographs from the players featured in the final, as well as video content, games, news and statistics.

The Fan+ platform also gives fans the option to use their mobile to order food and drink from their seat, but it has not been confirmed whether that function will be live for the Coppa Italia final.

Jean Thomas Sauerwein, managing director of Infront Italy, added: “We are pleased to have concluded this partnership with Lega Serie A for the TIM Cup Final, because it represents an important step in the continuous research and creation of services that improve interaction with the fans at the stadium.”

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