Close Menu
The Stadium BusinessThe Stadium Business
  • News
  • Projects
  • Operations
  • Business
  • Job Listings
    • Job Dashboard
  • Insights
  • Meetings
    • The Stadium Business Summit
    • Design & Development Summit
    • The Stadium Business Asia
    • The Ticketing Business Forum
    • The Ticketing Business Asia
  • Regions
Facebook X (Twitter) Instagram
LATEST:
  • OVG to lead programming for Aston Villa’s new entertainment venue
  • Bills add Verizon as founding partner of New Highmark Stadium
  • Zondacrypto lands naming rights to Polish stadium
  • Australia to host Panathinaikos basketball tournament
  • Go Media Stadium to be expanded amid Auckland FC ticket demand
  • People on the move: Crypto.com Arena, Football Australia and more
YouTube LinkedIn Flickr
Register for #SBS25
The Stadium BusinessThe Stadium Business
  • News
  • Projects
  • Operations
  • Business
  • Job Listings
    • Job Dashboard
  • Insights
  • Meetings
    • The Stadium Business Summit
    • Design & Development Summit
    • The Stadium Business Asia
    • The Ticketing Business Forum
    • The Ticketing Business Asia
  • Regions
Subscribe
The Stadium BusinessThe Stadium Business
Home»Features»SoFi Stadium lands Pechanga Resort Casino as founding partner

SoFi Stadium lands Pechanga Resort Casino as founding partner

NewsEditorBy NewsEditor17th December 20193 Mins Read Features Industry News 309 Views
Pechanga
Share
Facebook LinkedIn Twitter Email WhatsApp Copy Link

Pechanga Resort Casino has today (Tuesday) been announced as the latest founding partner of SoFi Stadium and Hollywood Park.

The 70,000-seat SoFi Stadium will serve as the home of the LA Rams and Chargers NFL American football teams and will form part of the wider 298-acre Hollywood Park complex.

Pechanga Resort Casino, which is owned and operated by the Pechanga Band of Luiseño Indians, becomes the official California casino partner of the two teams, SoFi Stadium and Hollywood Park.

Pechanga becomes the first Southern California-headquartered company to sponsor SoFi Stadium and Hollywood Park. The company will benefit from significant brand exposure across the stadium, which is slated to open in July 2020.

Perks will include select Pechanga-branded spaces such as the Pechanga Founders Club (pictured) and a 14,000-square-foot premium club space located at field level. Fans will also be given the chance to interact with the brand through an 11,500-square-foot activation zone on level 8 of the stadium.

Additionally, the company will be granted naming rights to one of the stadium’s four VIP entrances, which will feature wayfinding signage and brand integration.

Pechanga tribal leadership will also announce today a $100,000 (£76,000/€90,000) donation to Morningside High School in Inglewood and the Inglewood chapters of non-profits School on Wheels and U.S. Vets.

Tribal chairman Mark Macarro said: “This isn’t just a Los Angeles stadium, it’s a Southern California stadium, and Southern California has always been and will always be our home. We are especially proud to be able to help local students and people in need with the grants we announced today.”

Pechanga has existing partnerships with the Los Angeles Lakers NBA basketball team and the Los Angeles Angels Major League Baseball franchise. It also holds naming rights to San Diego’s Pechanga Arena.

Jason Gannon, managing director of SoFi Stadium and Hollywood Park, added: “We are building a global destination that will be the pinnacle of sports and live entertainment.

“Pechanga is a company that not only shares Stan Kroenke’s vision to build a world-class facility and fan-first development with Hollywood Park, but also shares our passion for our surrounding communities. When our doors open in July, we look forward to working alongside Pechanga to create memorable guest moments and to give back to our Southern California home.”

Digital personal finance company SoFi acquired naming rights to the stadium last month in a 20-year deal that will reportedly be worth more than $30m a year.

Two Taylor Swift concerts have already been pencilled in as the opening events at the state-of-the-art stadium.

Images: SoFi Stadium

chargers Hollywood Park Pechanga Resort Casino Rams SoFi Stadium
Follow on Google News Follow on RSS
Share. Facebook Twitter LinkedIn Email WhatsApp Copy Link
Previous ArticleNew York Red Bulls to add safe-standing space
Next Article MLS awards 30th franchise spot to Charlotte
NewsEditor

Related Posts

Events

LA28 to open up at Los Angeles Memorial Coliseum, SoFi Stadium

9th May 2025225 Views
Operations

Case Study: SoFi Stadium enhances operational efficiency with Signature Systems

7th May 2025203 Views
Features

Designing a ‘seamless guest journey that drives fan re-engagement’ – AECOM’s Andrea Patry

28th April 20251,119 Views
Add A Comment
Leave A Reply Cancel Reply

You must be logged in to post a comment.

Get this News delivered to your inbox

Top Posts

OVG to lead programming for Aston Villa’s new entertainment venue

12th May 20253 Mins Read

Bills add Verizon as founding partner of New Highmark Stadium

12th May 20253 Mins Read
YouTube LinkedIn Flickr
Copyright © 2025 Xperiology. All rights reserved.

Type above and press Enter to search. Press Esc to cancel.

X We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies. However you may visit Settings to provide a controlled consent.
Read More Settings ACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
__cf_bm30 minutesThis cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
__lc_cid2 yearsThis is an essential cookie for the website live chat box to function properly.
__lc_cst2 yearsThis cookie is used for the website live chat box to function properly.
__oauth_redirect_detectorpastThis cookie is used to recognize the visitors using live chat at different times inorder to optimize the chat-box functionality.
cookielawinfo-checkbox-advertisement1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category .
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
last_pys_landing_page7 daysAnonymous cookie used to facilitate the 'PixelYourSite' plugin which manages our analytical services.
last_pysTrafficSource7 daysAnonymous cookie used to facilitate the 'PixelYourSite' plugin which manages our analytical services.
pys_first_visit7 daysAnonymous cookie used to facilitate the 'PixelYourSite' plugin which manages our analytical services.
pys_landing_page7 daysAnonymous cookie used to facilitate the 'PixelYourSite' plugin which manages our analytical services.
pys_session_limit1 hourAnonymous cookie used to facilitate the 'PixelYourSite' plugin which manages our analytical services.
pys_start_sessionsessionAnonymous cookie used to facilitate the 'PixelYourSite' plugin which manages our analytical services.
pysTrafficSource7 daysAnonymous cookie used to facilitate the 'PixelYourSite' plugin which manages our analytical services.
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
CookieDurationDescription
CONSENT2 yearsYouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.
vuid2 yearsVimeo installs this cookie to collect tracking information by setting a unique ID to embed videos to the website.
advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
CookieDurationDescription
VISITOR_INFO1_LIVE5 months 27 daysA cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
YSCsessionYSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.
yt-remote-connected-devicesneverYouTube sets this cookie to store the video preferences of the user using embedded YouTube video.
yt-remote-device-idneverYouTube sets this cookie to store the video preferences of the user using embedded YouTube video.
Save & Accept