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Aviva Stadium launches sensory hub

Dublin’s Aviva Stadium has become the latest sporting venue to introduce a sensory hub.

The scheme has been launched by insurance group Aviva, which holds naming rights to the stadium. The sensory hub includes a Cubbie Booth sensory solution and will be accessible to all fans attending matches and concerts at the stadium, which is home to Ireland’s national rugby union and football teams.

In Ireland, one in 20 people is said to have sensory issues such as ADHD, dyspraxia and SPD, while one in 50 have been diagnosed with autism. The Aviva Sensory Hub offers a multi-sensory space to both children and adults and can adapt to the individual needs of each user.

It delivers a total sensory management system, which aims to reduce sensory overload and disruption. The sensory booth is free for any fan to use during their visit to Aviva Stadium.

In the past month, Lucas Oil Stadium, home of NFL American football franchise the Indianapolis Colts, and Toyota Center, which houses NBA basketball team the Houston Rockets, teamed up with non-profit organisation KultureCity to make events at their venues sensory inclusive.

The launch of a sensory hub comes after Aviva Stadium last week agreed a partnership with Shared Access that will lead to the implementation of 5G connectivity.

Image: Aviva