New York’s Yankee Stadium has opened two new social gathering locations as part of ongoing plans to transform the game-day experience at the iconic venue.
The spaces will be located on the 200 Main Level of the stadium and will be available for fans of the New York Yankees Major League Baseball team and Major League Soccer franchise New York City FC.
The Stella Artois Landing will span Sections 232A and 232B in left field, with the Michelob Ultra Clubhouse to span Sections 207 and 208 in right field. Both spaces will be accessible to fans with tickets anywhere in the stadium.
The creation of the spaces further promotes the Yankees’ partnership with Anheuser-Busch InBev, which has been extended until the 2024 season and covers the brewing company’s incentive-based partnership programme.
Both locations will be available as pre-game party spaces for groups of 20 or more people.
Marty Greenspun, the Yankees’ senior vice-president of strategic ventures, said: “We are excited to have fans experience these newly constructed areas, which are part of the continuing, large-scale initiative to transform the fan experience at Yankee Stadium that began prior to the 2017 season.
“The Stella Artois Landing and Michelob Ultra Clubhouse were conceptualised and built with input from our guests, who have consistently asked us for more social locations to enjoy. Fans in attendance have clearly gravitated toward these types of settings, and we look forward to providing even more communal gathering spots for our fans to thoroughly engage with the game in a socially-focused style.
“We also extend our appreciation to Anheuser-Busch InBev, which has been a valued partner of the Yankees organisation and a long-time provider of iconic brands for our guests to enjoy.”
Image: Matt Hecht