Premier League football club Liverpool has teamed up with SeatGeek in a move designed to overhaul its ticket-buying experience ahead of the 2020-21 season.

The agreement is set to improve the performance of Liverpool’s ticketing website and ensure a smoother fan experience during peak sale times.

During the club’s future members’ sales, the new platform will offer supporters a more efficient and simplified buying experience when applying for match tickets.

The deal brings SeatGeek’s portfolio of Premier League partners to nine, with others including Manchester City and Newcastle United.

For full details, head to our sister site TheTicketingBusiness.com.

Image: Yurificacion