PTI has partnered with Rover to expand its digital inventory offering and provide further advertisement solutions to clubs, which are especially beneficial during the COVID-19 pandemic.
Rover provides a wide range of features to help enhance mobile applications, drive fan engagement and increase revenue – with no development or app updates required. Added in the form of an SDK connected to an app, it’s easier for clubs and venues to engage and monetise fans on Mobile.
Rover claims it is currently working with 75+ teams worldwide, including 70% of NFL teams and 45% of teams in the NBA/NHL.
Rover’s CEO, John Coombs, said: “Building on our success in the North American sports market, Rover is excited to partner with PTI to bring our fan engagement solutions to new sports organizations in the UK”.
CEO of PTI, Mike Bohndiek, said: “PTI continually look to evolve in the digital space and through our partnership with Rover we have the best of both worlds; innovation for the UK and European marketplace on a platform that is already industry proven and trusted. Rover adds capability to our consultancy and digital media offerings that will help our clients to transform the mobile experience and drive revenues whilst doing so.”
Image: PTI info kit