Ajax appoints new ticketing technology partners

Dutch Eredivisie football club Ajax has appointed cloud-based ticketing solution SecuTix and its sister brand TIXnGO, the secure mobile ticket wallet, as its new ticketing technology partners.

Under the agreement, Ajax will also become a development partner of the SecuTix 360° SaaS ticketing platform and collaborate on new features specific to the sports sector.

The Amsterdam-based club started using TIXnGO this summer as it welcomed limited numbers of home fans back into the Johan Cruyff Arena in a series of pilot events. This culminated in 10,000 fans at the game on September 20 receiving their tickets using the TIXnGO mobile ticket wallet.

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