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New deal signed to keep World Darts Championship at Alexandra Palace

The World Darts Championship will continue to be held at London’s Alexandra Palace until at least the 2024-25 event under a new four-year contract with the Professional Darts Corporation (PDC).

The event has been held at the Alexandra Palace since the 2007-08 edition, having previously been staged at the Circus Tavern in Essex.

Last year’s tournament was largely held behind closed doors due to the COVID-19 pandemic but the 2021-22 event is set to go ahead at full capacity. The event will run from December 15 to January 3 and tickets went on general sale today (Thursday).

Around 90,000 fans are set to attend the Alexandra Palace over the course of the 2021-22 event, with 96 players scheduled to compete.

PDC chief executive Matt Porter said: “The William Hill World Darts Championship has become synonymous with Alexandra Palace and it’s fantastic news to agree a new four-year deal with this historic venue.

“There are few atmospheres in sport which can match a full Ally Pally during the World Championship, and we’ve seen so many historic moments during the past 14 years –  including nine-darters, Phil Taylor’s farewell in a final and Fallon Sherrock’s famous wins two years ago.

“The next four years will give more players the chance to follow in the footsteps of players like Phil Taylor, Michael van Gerwen, Gary Anderson, Peter Wright and reigning World Champion Gerwyn Price in lifting the Sid Waddell Trophy – we can’t wait.”

Lucy Fenner, commercial director at Alexandra Palace, added: “We’re unbelievably proud to have supported the PDC as they’ve grown the event here over the last 14 years, and we’re hugely grateful for the support they’ve shown us in return.

“As a charity we rely on amazing events like this. Each ticket bought contributes to us maintaining and improving the Park and Palace, and helping us to deliver our creative learning programme for families, young people and vulnerable people across the community.

“We’re delighted the new deal with the PDC will see the World Championship stay at its spiritual home until 2025 – we’re looking forward to some massive nights to enjoy with everyone.”

Image: John Bointon/CC BY 2.0/Edited for size