Major League Soccer franchise Philadelphia Union has entered into a partnership with financial services company Fiserv to create a fully cashless environment at Subaru Park.
As the official financial technology in-stadium service provider of the Union, Fiserv has implemented point-of-sale hardware and software to deliver cashless services at the stadium.
The Union has deployed more than 130 Clover devices to enable quick and contactless purchases at concession stands and within premium seating areas at Subaru Park. The technology is designed to facilitate faster transaction times and shorten queues to allow fans to spend more time watching the match.
Clover from Fiserv is a point-of-sale business management platform and is integrated with Bypass point-of-sale software to allow Subaru Park staff to optimise service operations. The platform also provides real-time data and analytics for sales and operational performance.
Charlie Slonaker, chief revenue officer for the Union, said: “Fiserv has been an expert partner in helping us deliver an excellent game-day experience for our fans at Subaru Park. We look forward to introducing our community to all Fiserv has to offer, including modern payment experiences that shorten concession lines and keep Union fans in their seats enjoying the game.”
Geoff Johnson, general manager of Bypass at Fiserv, added: “As consumers demand faster and easier ways to pay, stadium operators have a tremendous opportunity to enhance fan interactions while streamlining in-stadium operations. We are proud to work alongside the Philadelphia Union to deliver seamless modern payment experiences while also helping venues like Subaru Park operate more efficiently.”
Earlier this year, Clover led English Premier League club Chelsea’s conversion of Stamford Bridge into a completely cashless stadium. Some 200 point-of-sale devices and handheld Clover Flex devices were deployed at the stadium.
Fiserv holds naming rights to Fiserv Forum, home of the Milwaukee Bucks NBA basketball team.
Image: Philadelphia Union
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