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Features

Accor Hotels to oversee athlete village at Paris 2024

Paris 2024 has announced an Olympic Games first after hotel group Accor was signed up to oversee athlete and media accommodation facilities.

As part of a partnership between organisers and Accor, the France-headquartered business becomes the first hotel group to lead accommodation requirements at the athletes and media villages.

Accor will also leverage its operational experience in major sporting events by providing a digital hotel booking platform for Paris 2024. The platform, provided by ResaEvents, a subsidiary of the Accor group, will cover the whole French hotel market around Olympic and Paralympic venues to make it easier to book hotel rooms and enhance the customer experience throughout the Olympic and Paralympic Games Paris 2024.

“The expertise of Accor’s people will enable the athletes and media representatives to enjoy the high quality of service provided by a world-leading hotel group and therefore benefit from optimal services and facilities during the competition period,” Accor and Paris 2024 officials said in a statement.

Tony Estanguet, Paris 2024 president, said: “I am delighted to welcome Accor into the Paris 2024 family.

“This partnership marks the culmination of our close collaboration with one of the world’s leading hotel groups, right since the bidding phase. It reiterates our shared objective to offer all those involved in the Olympic and Paralympic Games – the athletes, officials and media – a service and experience that reflect our special take on welcoming in France when we host them for Paris 2024.

“Benefiting from optimal living conditions, they will be able to focus on what really counts – the show and their performance.”

Meanwhile, Accor will also provide its ResaEvents platform for the 2023 Rugby World Cup, also to be held in France. The platform will bring together nearly 700 independent and chain hotels from across the country.

ResaEvents allows the complete hosting management of participating teams, officials, staff as well as the marketing of the aforementioned hotels to other visitors participating in the event such as sponsors and hospitality clients. Thanks to its thorough operational and financial monitoring ability, hoteliers marketed on the platform can maximise their revenue and occupancy rates during the tournament.

Sébastien Bazin, president and chief executive of Accor, said: “ResaEvents has been designed to support all hoteliers in France and offer Rugby World Cup visitors accessible and numerous accommodation solutions.

“Thanks to this tool and our collaboration with the organisers of Rugby World Cup 2023, we are putting our hotel and technological know-how at the service of destination France.”

Image: Paris 2024