National Football League (NFL) franchise the Miami Dolphins has entered into a partnership with Dell Technologies to expand the use of video for fan engagement, safety and security at its Hard Rock Stadium. 

The franchise has already rolled out Dell’s unstructured data storage and hyperconverged infrastructure systems at the stadium, estimating that it has made more than $1.2m (£910,000/€1.1m) in cost savings so far.

The Dolphins said the deployment of Dell’s infrastructure solutions has helped accelerate its ability to share content on social media, as well as extend the lifespan of its data storage systems from three to five years.

This rollout, the team said, has also helped improve safety and security at Hard Rock Stadium by modernising its infrastructure to keep pace with day-to-day requests and handle data distribution internally.

“We’re posting video content of all entertainment content captured at Hard Rock Stadium much faster while helping build excitement and engagement with our fans,” Kim Rometo, Dolphins and Hard Rock Stadium vice-president and chief information officer, said. 

“Dell Technologies’ solutions provide the foundational environment to give our fans a richer experience by making sure all our IT resources are working most efficiently to give them the information they need when and wherever they need it. 

“With this level of engagement, fans can share game highlights and clips, crowd celebrations, tailgate fun and more – all made easy through their connected journey with us.”

Dell Technologies’ president of sales for president of North America, John Byrne, added: “With Dell Technologies infrastructure, the Miami Dolphins are bringing the fan experience to a new level while transforming IT operations.

Image: A.J. Lipp/CC BY-SA 4.0/Edited for size