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Tech companies unite under Hollywood Park Technology Alliance

Hollywood Park, the near 300-acre sports and entertainment destination that is home to SoFi Stadium in Inglewood, California, has launched a new Technology Alliance venture.

The program encompasses a strategic group of leading technology companies that contribute and help generate cutting-edge solutions for Hollywood Park’s technological infrastructure and implementation. The Technology Alliance includes: SoFi, Google Cloud, YouTube, Verizon, Deloitte, Cisco, Samsung, Square, Ticketmaster, Ross, Willow and PAM.

Each company was hand-selected for its expertise and ability to offer strategic advice and counsel. By joining together the companies will seek to assist Hollywood Park in offering innovative technology services and solutions in an effort to help shape the future of commercial real estate and impact industries across live sports, entertainment, retail, office, and residential.

Anchored by an 890,000-square-foot retail area and surrounded by creative office space, Hollywood Park offers new residences, public parks, a lake and entertainment venues. The mixed-use development is all linked by walkable paseos and plazas and centered around SoFi Stadium, home to NFL franchises the Los Angeles Rams and Los Angeles Chargers.

Residences and a modern open-office campus will complement the entertainment and retail district, as part of the vision to create a world-class destination for both local and international guests.

Commenting on the formation of the Hollywood Park Technology Alliance, Skarpi Hedinsson, chief technology officer of SoFi Stadium and Hollywood Park, said: “This impressive group serves as a technology-oriented think tank to help develop cutting-edge, modern interactions and solutions for our guests across sports, entertainment, retail, residential and office. We look forward to working together to shape future experiences at Hollywood Park.”

In August, YouTube Theater, a new 6,000-seat performance venue which forms part of Hollywood Park, held its ribbon-cutting ceremony ahead of its opening series of events.

Image: Hollywood Park