Surrey County Cricket Club has appointed SecuTix as its new ticketing technology partner.
The collaboration is part of Surrey’s wider digital transformation of the club.
Surrey will utilise a suite of the ticketing technology provider’s solutions, including the S-360 ticketing platform, the TixNGo mobile ticket app and the in-built Business Intelligence system, which will help to improve data-driven decisions.
Emily Clark, head of sales and marketing at Surrey, said: “We want to provide a best-in-class supporter experience to both members and fans.
“The partnership with SecuTix means we can create a connected digital ecosystem, linking different parts of the business such as hospitality, members, juniors and cricket nets.
“Secutix provides an end-to-end solution, proven in cricket, that will help us achieve our ambitions, not just today, but also in the long term.”
Read the full story on our sister site: TheTicketingBusiness.com.
Image: Jordan Mansfield/Getty Images for Surrey CCC