#SBS24 next month in Manchester! Welcome Wembley Stadium, Oxford United, Juventus FC, Sodexo Live!, Croke Park, Sviby, Stadio Algarve, Keppie Design, Everbank Stadium, Kulture City, PAM, Duracell/Procell, Trusts Arena, Worldpay, Suncorp Stadium... Join them
Driving your revenues, sustainability and fan experience: #SBS24 – 15th annual TheStadiumBusiness Summit in Manchester on 17-18-19 June


Sodexo Live! unveils DW Stadium upgrades

The Sodexo Live! division of catering and facilities management provider Sodexo has unveiled its £1m (€1.2m/$1.22m) makeover of DW Stadium, home of Championship football club Wigan Athletic and Super League team Wigan Warriors.

The upgrades focus on the hospitality, conference and events spaces at the stadium, which Sodexo Live! has a 11-year partnership with.

A key element of the upgrades is a new sports bar renamed in honour of Wigan Athletic’s former owner, Dave Whelan. Whelan’s Bar is situated where Rigaletto’s Italian Restaurant was located in the West Stand.

The DW Sports fitness lounge has also been transformed into an exclusive venue fitted with new audiovisual features.

Additionally, DW Stadium’s Chairman’s Lounge has been renovated and now offers a premium experience for up to 100 people on match days and non-match days. Other features include new premium menus and a transformed Phoenix Lounge.

Rebecca Kane Burton, chief executive of Sodexo Live! UK and Ireland, said: “With Wigan Athletic back where they deserve to be in the Championship, it’s only fitting that Latics fans will have more reason to cheer when they return to the DW Stadium this season.

“We’re thrilled to be partnering with the DW Stadium and believe that together we can offer unrivalled service for Latics and Warriors fans and help drive the use of the venue on non-match days, creating a true destination venue for conferences, events and celebrations whilst nurturing local food and hospitality talent in the Wigan area.”

Wigan Athletic chief executive Malachy Brannigan added: “Working with our partners at Sodexo Live!, there has been significant investment into the facilities at the DW Stadium as we continually look to improve the match day and non-match day experience.

“We think Whelan’s Sports Bar will be a really popular offering for supporters so we encourage our fans to come down, have a look at the bar and try the food and drink in the next few weeks and at our upcoming fixtures.”

Image: Sodexo