Stadio Olimpico, home of Italian Serie A football clubs AS Roma and SS Lazio, has introduced in-seat ordering, enabling fans to have food and beverages delivered to them in the stands during matches.
The move is designed to reduce queues in the concourse areas at the stadium. Fans will be able to order items by scanning a QR code on their seat.
Initially, fans will be able to order water, beer, soft drinks and snacks, and from next season this could extend to more sought-after items. The service will be in operation from when the turnstiles open until 30 minutes after the match has finished. Fans in the Monte Mario stand will be the first to sample the service.
Venue development, advisory and investment company Oak View Group has teamed up with cloud-based technology platform VenuePro in an effort to streamline and automate staffing and event scheduling processes.
OVG is using VenuePro’s technology to automate existing manual processes, deliver enhanced event planning and management, and improve interdepartmental communication and collaboration at venues across North America.
VenuePro’s technology will completely digitise OVG360 venues’ operational platforms, enabling the division to standardise its processes, policies and data collection across all venues. Andrew Thompson, OVG360’s assistant general manager at Charleston Coliseum & Convention Center, is overseeing VenuePro’s roll-out across all OVG360 venues.
Ticketmaster Sport’s white-label ticketing solution is set to be utilised by Handball Sport Verein Hamburg and ice hockey club Augsburger Panther in Germany.
The new system will provide fans with a seamless ticket purchasing experience and enable digital ticketing to be rolled out. Fans will also benefit from options to forward and resell tickets, including tickets for single games or from season cards, and ticket upgrades and self-service functionalities.
T-Mobile has announced that nine companies will participate in this year’s T-Mobile Accelerator programme, which is designed to drive innovation in sports and entertainment through experiences that leverage 5G technology.
Over 70 companies from around the world applied, with T-Mobile choosing nine to further develop their technologies: App Cats, CUE Audio, FansXR, ForwARdgame, Immersal, MeetMo, Mindfly, PixelFly and Ydrive.
Read our story from earlier in the week for full details.