Twickenham expands events, hospitality through Grand Slam room revamp

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Twickenham Stadium has announced changes to its events space and hospitality offering through a significant renovation of its Grand Slam room.

The Grand Slam room is used for hosting product launches, mini expos and meetings at English rugby’s national stadium in London. Changes to the area, to be completed by October, are designed to provide a more versatile and accommodating experience for all types of events. This will include a newly launched hospitality offer for England Rugby matches and other major events.

The Grand Slam room will have capacity for over 100 delegates theatre-style, with networking and lounge areas. There will also be multiple TVs, and a state-of-the-art TEAM’s unit and screen for conference presentations. Built-in amenities include an integrated bar and buffet station to cater to all event needs.

“As part of our ongoing commitment to enhancing the experience at Twickenham, our new Grand Slam room represents a major investment in our already robust events offering,” said Nils Braude, managing director at Twickenham Experience.

“Events at Twickenham are truly unique, combining the iconic atmosphere of our historic venue with stunning views of the playing field that has inspired countless memorable moments for the national rugby team. We are excited to offer this exceptional backdrop for a wide range of events and look forward to welcoming guests to create their own unforgettable experiences.”

Personalised touch

Twickenham’s meeting, events, hospitality, and catering offering will now include 34 flexible, dedicated spaces and rooms, including the East Stand development, which opened in Autumn 2018.

Twickenham officials said The Grand Slam will feature an open and airy environment with exposed ceilings. Assorted furniture includes built-in booths, soft communal seating, and poseur tables, designed to foster a contemporary and comfortable atmosphere.

“The modern setting will also feature innovative lighting with lightboxes that create the illusion of natural daylight, which can be dimmed for evening events. A dedicated reception desk will provide a brandable reception area to welcome attendees with a personalised touch,” a Twickenham spokesperson added.

Twickenham has also recently announced the return of its pitchside stretch tent to the west stand for summer 2024, creating an events space in the famous surroundings of the stadium bowl for up 1,500 guests. Alternatively, a larger space for a conference or presentation is the pitch-side stage and screen, which is suitable for up to 2,000 delegates who will be seated in the lower tier of the stadium bowl.