Sportfive has served as the exclusive commercial agency of Lyon since 1997 and the new deal will run until 2029.…
Browsing: Sponsorship & Marketing
The five-year Memorandum of Understanding will see the stadium, Pakistan’s largest with a seating capacity of 32,000, renamed as the National…
Due to fully open in time for the franchise’s 2023 season debut, City SC in February unveiled healthcare company Centene…
CFG Bank, which is headquartered in Baltimore, agreed the multi-year deal with Oak View Group, which is overseeing the project.…
The iconic South African venue will now be known as DP World Wanderers Stadium, with DP World agreeing to take…
The newspaper, citing multiple sources, said AT&T has agreed to extend its contract into the forthcoming 2022-23 NBA season as…
The 50,000-capacity Dragão has never had a sponsor’s brand attached to it, having retained its original moniker since opening in…
Sydney’s Georges River Council is seeking proposals for a new naming-rights sponsor of the Jubilee Stadium, home of National Rugby…
English Premier League football club Tottenham Hotspur is reportedly in talks with technology giant Google over a naming-rights deal for…
Motor insurance company 1st Central has agreed a three-year extension to its stadium naming rights deal with Sussex Cricket, a…
English Premier League football club Everton has appointed US sports and entertainment consulting firm Elevate Sports Ventures to support the…