Partnership Sales Director – Formula E, UK
WHAT YOU WILL BE DOING
– Secure high value, multi-year global partnerships
– Negotiate and close integrated brand partnerships combining IP
association, co-marketing activations, branded content and media
exposure
– Align with Brand, Partnership Strategy, Partnership Marketing, Media, Insights and Sustainability teams to develop innovative partnership proposals
– Develop and execute partnership sales go-to-market strategy, with an emphasis on new categories, new assets and rights development
– Coordinate with the Partnership Planning & Operations team to
manage the end-to-end sales process, including initial market analysis, prospect approach, proposal creation, commercial negotiations and contracting of agreements
– Execute data-driven sales process including category and rights
assessment, proprietary lead development, pipeline management,
profitability analyses and robust contracting; all underpinned by a
sophisticated sales CRM database and reporting system.