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Feature

LAFC holds innovative fan event at site of new stadium

Major League Soccer expansion franchise Los Angeles FC on Saturday welcomed its fans to a ‘Foundation Event’ at its Banc of California stadium, with supporters given the chance to sign a concrete slab that will be placed under the venue’s pitch.

Over 2,000 ‘LAFC Originals’ – fans who placed season-ticket deposits by the end of 2016 – attended the invitation-only event.

The first concrete slabs were laid at the Banc of California site last month following several weeks of demolition and excavation work. At Saturday’s event, fans were given the chance to check on the progress being made and purchase custom merchandise, as well as sign a concrete slab that will be fitted directly underneath the pitch’s centre circle.

The $350m (£280m/€328m), 22,000-seat stadium is due to open in time for the 2018 MLS season, when LAFC will make its debut in the competition.

LAFC was formed in October 2014 and lists actor Will Ferrell and former NBA basketball star Magic Johnson among its financial backers.

Posted in Feature