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AFL scores with discounted pie pledge

The pie’s the limit for hungry Aussie Rules fans this match weekend as the AFL has secured a deal that will ensure all hot pastries will cost just AUS$2.

Beginning on Friday night at Etihad Stadium and continuing at every round 23 game through the weekend, fans will be able to purchase discounted pies at around £1.20 ($1.6/€1.3) up until each match begins. Prices will revert to whatever that venue normally charges after kick off.

The pie deal is the latest in a series of fan engagement and experience initiatives announced for this weekend by the AFL.

Kids under 15 will get free general admission entry to every game during round 23, while fans will be invited to take part in kick-to-kick on the arena after four of the nine games.

There’ll also be giveaways from Foxtel and a major prize of a $15,000 family holiday to Legoland in California.

“These initiatives are part of our continued commitment to constantly improve match day experiences and affordability for footy fans, and thank you for turning out in record numbers during the 2017 Toyota AFL Premiership season,” said Travis Auld, AFL clubs and broadcasting general manager.

Average attendance of 33,671 during 2017 is the highest figure since 2014. The attendance across the nine games of round one in March was 400,401, breaking the 400,000-mark for the first time and surpassing the previous high of 371,212 in round 13, 2015.

IMAGE: Tom Reynolds