Brentford Football Club has enhanced its relationship with EcoWorld London, the business delivering the Sky Bet Championship side’s new home. Already the Club’s development partner on its 17,250-seater Brentford Community Stadium, which is set to open next summer, EcoWorld London has strengthened that relationship with Brentford Football Club by becoming an Official Platinum Partner for the remainder of the 2018/19 season.
EcoWorld London was launched in 2018 after EcoWorld International acquired 70 per cent of Willmott Dixon’s residential business. It currently has nine ongoing projects in the UK, with a total value of around £3.4bn, which includes the Brentford Community Stadium development.
The project is an important part of the wider regeneration of the area known as Brentford East, set to create a new neighbourhood for London. In addition to the new state-of-the-art stadium, the development will deliver a new purpose-built location for Brentford FC Community Sports Trust, a public square with shops, cafes and restaurants as well as more than 900 new homes for sale and rent.
The partnership will see Brentford FC and EcoWorld London supporting each other on upcoming projects and events. On Saturday 6 April, the Verdo-Kew Bridge marketing suite, for the new homes within the stadium development, will open to the public. Fans are encouraged to visit the suite during April and learn more about the new neighbourhood being created around the stadium. Visitors to the suite in April will also have an opportunity to win prizes including a Season Ticket for Brentford’s final season at Griffin Park, a signed shirt and a signed ball.
Heng Leong Cheong, CEO of EcoWorld London, said: “We are delighted to be coming on board as an Official Platinum Partner for the season. As a business, our goal is ultimately to create sustainable places where communities can grow and thrive for years to come. The new Brentford Community Stadium and the surrounding development is just the beginning of the journey and this partnership is a testament to our commitment to supporting communities both old and new, from the fans to the residents of the new homes we are building. We look forward to further collaboration with Brentford FC through this partnership.”
Jon Varney, Brentford FC Chief Executive, said: “The Club has enjoyed working closely with EcoWorld London and I am delighted to welcome them now as a Platinum Partner. EcoWorld have shown a long-term commitment to Brentford FC and the local community and I know they want to build a fantastic neighbourhood around our new stadium that will greatly benefit our fans on matchdays as well as residents. I hope this relationship will continue for many years to come.”
Image courtesy of Arup and Brentford FC