#SBS24 next month in Manchester! Welcome Wembley Stadium, Oxford United, Juventus FC, Sodexo Live!, Croke Park, Sviby, Stadio Algarve, Keppie Design, Everbank Stadium, Kulture City, PAM, Duracell/Procell, Trusts Arena, Worldpay, Suncorp Stadium... Join them
Driving your revenues, sustainability and fan experience: #SBS24 – 15th annual TheStadiumBusiness Summit in Manchester on 17-18-19 June

Finance

PSG tops TheStadiumBusiness Index 2024 with runaway revenue per seat

How does your revenue per seat compare with Europe’s football greats?

How does your revenue per seat compare with Europe’s football greats?

By Michael McCabe

At its Parc des Princes home French super-club Paris Saint-Germain generated over €1,000 more per seat through matchday revenue than any other stadium among the top revenue-generating European football clubs, according to TheStadiumBusiness Index 2024.

TheStadiumBusiness Index divides the total matchday revenues of each of the top 20 clubs – as ranked in the latest Football Money League, which is published annually by professional services firm Deloitte – by their stadium capacities to calculate an annual revenue per seat.

PSG generated €3,192 per seat in the 2022-23 season at its 47,929-capacity home, based on total matchday revenue of €153m, with second-placed Chelsea earning an average of €2,181 per seat.

TheStadiumBusiness Index 2024

Club€ per seat per annum2022-23 total revenue (m)2022-23 matchday revenue (m)% of income from matchday revenueStadium capacity
Paris Saint-Germain€3,192€801.80€153.0019.1%47,929
Chelsea€2,181€589.40€88.0014.9%40,341
Tottenham Hotspur€2,148€631.50€135.0021.4%62,850
Manchester United€2,032€745.80€151.0020.2%74,310
Arsenal€1,944€532.60€118.0022.2%60,704
Liverpool€1,681€682.90€103.0015.1%61,276
FC Barcelona€1,671€800.10€166.0020.7%99,354
Bayern Munich€1,613€744.00€121.0016.3%75,000
Manchester City€1,554€825.90€83.0010.05%53,400
Real Madrid€1,506€831.40€112.0014.7%81,000
Juventus€1,373€432.40€57.0013.2%41,507
Inter Milan€1,125€378.90€90.0023.8%80, 018
AC Milan€987€385.30€79.0020.5%80,018
Olympique de Marseille€950€258.40€64.0024.8%67,394
Eintracht Frankfurt€931€293.50€54.0018.4%58,000
Borussia Dortmund€922€420.00€75.0017.9%81,365
Atlético de Madrid€852€364.10€60.0016.5%70,460
Newcastle United€840€287.80€44.0015.3%52,350
SSC Napoli€804€267.70€44.0016.4%54,726
West Ham United€752€275.10€47.0017.1%62,500

PSG’s president, Nasser Al-Khelaifi, recently stated that the French Ligue 1 football club will seek to move from the Parc des Princes following the City of Paris’ declaration that the stadium is not for sale.

Arsenal generated €1,944 per seat, with total matchday revenues representing 22.2% of the club’s income – a higher percentage than any other English club

TheStadiumBusiness

Chelsea led five English Premier League clubs in the Index rankings, ahead of Tottenham Hotspur, Manchester United, Arsenal, and Liverpool, with the opening of the club’s Westview premium facility in 2021 having helped to drive Stamford Bridge revenues.

In third place in the Index, Tottenham Hotspur posted total matchday revenues of €135m – €2,148 per seat – in the newest stadium in the top 20, the state-of-the-art 62,850-seat Tottenham Hotspur Stadium.

Interestingly, Manchester United, whose shareholder Sir Jim Ratcliffe has openly discussed a full-scale redevelopment of the club’s ageing Old Trafford Stadium, showed that it can still generate significant income per seat at the biggest club facility in England despite several years of underperformance on the pitch. With average revenues of €2,032 per seat, United ranked fourth in the Index.

Researcher Michael McCabe

Meanwhile, Arsenal generated €1,944 per seat based on total matchday revenues of €118m, which represented 22.2% of the club’s income – a higher percentage than any other English club.

FC Barcelona’s matchday income of €166m was the most in the top 20, with the Spanish LaLiga club having embarked on a complete rebuild of the Camp Nou last summer.

Of all the clubs in the Index, Ligue 1 club Olympique de Marseille’s matchday income of €64.00 represented the highest percentage of income – 24.8%.

How would your stadium/venue compare with these figures?

Calculate your annual revenue per seat and let us know!