Features

Jaguars engage Tech Mahindra on fan experience drive

Digital solutions services provider Tech Mahindra has teamed up with the Jacksonville Jaguars to provide a range of next-generation technology solutions that will seek to enhance the NFL team’s game-day experience.

As the Jaguars’ technology and analytics partner and digital strategy partner, Tech Mahindra will provide artificial intelligence and advanced analytics solutions for the team.

Tech Mahindra will also provide the Northeast Florida community with technology awareness and education solutions. The Jaguars and Tech Mahindra will announce a contribution to local schools later this season.

“As a sports enthusiast at heart, I am excited about our partnership with the Jacksonville Jaguars,” said Jagdish Mitra, chief marketing officer and chief strategy officer of Tech Mahindra. “We plan to create immersive fan experiences with digital technologies and can help make the team smarter with artificial intelligence and advanced analytics. We share the Jaguars’ mission to not just make the game better, but also to enable the young minds of the Jacksonville community with tech awareness and education.”

Jaguars president Mark Lamping added: “The Jaguars’ organisation is powered by innovation. This strategic partnership with Tech Mahindra will fuel that pursuit with a data-driven and technologically advanced approach to a variety of challenges that face a growing NFL franchise. We’re excited to welcome them to the Jaguars family and eager to get to work.”

Tech Mahindra is the parent company of the HCI Group, a healthcare IT consulting company headquartered in Northeast Florida.

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