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ASM Global adds historic American football venue to roster

ASM Global has been selected as the new management firm for the Tom Benson Hall of Fame Stadium in Ohio, US.

The 23,000-capacity stadium, an established home of high school and college American football, is one of the most famous venues in the sport, having hosted the NFL’s annual Hall of Fame Game since 1962.

The news marks the second major venue management contract win for ASM in the space of a few days after the company secured a deal for a new £260m (€294.2m/$324m) 12,500-capacity arena, conference and exhibition centre being developed on Gateshead Quays in the North East of England.

ASM struck the latest agreement with HOF Village, the company that owns the sports, entertainment and media enterprise surrounding the Pro Football Hall of Fame in the city Canton.

Other American football stadiums in the ASM portfolio include Soldier Field in Chicago, Mercedes-Benz Superdome in New Orleans, State Farm Stadium in Glendale and NRG Stadium in Houston.

“We are thrilled to add Tom Benson Hall of Fame Stadium to our roster of iconic NFL Stadiums,” said Doug Thornton, ASM’s executive vice-president, who spearheaded the deal. “Anyone associated with pro football knows this location is special and is an inspiring site for football fans across the world.”

ASM’s Blake Schilling has been named as the stadium’s general manager. He will also continue to oversee operations at the Canton Civic Center, which is also managed by ASM.

HOF Village chief commercial officer Ed Kiernan added: “ASM Global is a world-class company that will help us provide the highest quality of operation and service to our fans.

“We are pleased to bring on board a company of their calibre as we expand the programming in Tom Benson Hall of Fame Stadium, ensuring that it is not only a great football stadium but a spectacular concert venue as well.”

Separate to the latest development, HOF Village’s merger with Gordon Pointe Acquisition is expected to be completed before the end of this year. The combined business will be called Hall of Fame Resort & Entertainment Company and will trade on the NASDAQ stock exchange.

Image: ASM Global