Daktronics renews Sporting Kansas City deal

Audio systems manufacturer Daktronics has extended its partnership with Major League Soccer team Sporting Kansas City and upgraded the north videoboard at the club’s home stadium, Children’s Mercy Park.

Daktronics has integrated its high-resolution 10-milimetre LED technology within the videoboard. The company first partnered with Sporting KC in 2019 to introduce new LED field boards and a dynamic digital display in the southeast corner of Children’s Mercy Park.

The solutions are designed to optimise the pitch perimeter to deliver an engaging visual experience that informs and entertains fans with synchronised content during Sporting KC home matches.

Ahead of the 2022 MLS season, Sporting KC invested in Daktronics’ scoring and timing technology to upgrade the videoboard above the Supporters’ Stand in the north end of Children’s Mercy Park.

It is hoped the new videoboard will provide a more immersive fan experience and increased flexibility for showcasing the club’s match presentation elements. The display also provides superior image quality with improved clarity and contrast across a range of viewing conditions.

Stewart Pirani, director of video and stadium production at Sporting KC, said: “We are so excited to bring Daktronics’ state-of-the-art videoboard technology into Children’s Mercy Park. Our new videoboard on the north end of the venue has been designed to enhance the fan experience through groundbreaking HD technology to continue to make Children’s Mercy Park one of the best soccer-specific stadiums in the country.”

Tony Mulder, Daktronics regional manager, added: “We’re thrilled to extend our partnership with Sporting KC to deliver their new video board at the stadium. The display brings a new dynamic to matches and events held at Children’s Mercy Park and will elevate the experience for everyone for years to come.”

Daktronics has installed LED systems in nearly 60% of all professional sports facilities in the US.

Image: Daktronics