Design & Development

City of Roswell to explore building USL stadium

Featured image credit: Sandro Schuh on Unsplash

The City of Roswell in the state of Georgia has entered into an agreement with the United Soccer League (USL) to explore the possibility of building a 10,000-seat stadium and entertainment district.

If an agreement is reached, it would see Roswell, situated 19 miles north of Atlanta, become home to a USL Super League professional women’s team and a USL Championship professional men’s team.

Roswell City Council has unanimously approved a Letter of Intent between the City and the USL that stipulates an exclusive nine-month negotiating period until December 31. An option to extend negotiations is also included.

“The City of Roswell is excited to enter into exclusive negotiations with the USL to potentially bring women’s and men’s professional soccer to Roswell,” said Mayor Kurt Wilson.

“This is an unprecedented opportunity for our City. Although we are just at the beginning of the process and many details will have to be worked through, we are looking forward to exploring possibilities with the USL.

“Being home to a new entertainment district, a multi-purpose stadium, and two professional soccer teams would be a huge economic driver and point of pride for the City of Roswell.”

The USL is said to have chosen Roswell for this expansion because of its “tradition of excellence in soccer”, and the Metro-Atlanta area’s “tremendous passion for the sport”. Mercedes-Benz Stadium, home of Major League Soccer team Atlanta United, will be a host venue during the 2026 FIFA World Cup.

A site for the multi-use stadium and entertainment district in Roswell has not been selected, but finding a suitable location will be part of the negotiation process.

The stadium will be able to seat at least 10,000 people and the USL would serve as both the “anchor tenant” of the stadium and have right of first refusal to serve as its operator.

The USL Super League is a Division One professional women’s football league that is due to begin its first season in August this year. It is aiming to become a global leader in women’s football on and off the pitch while providing more opportunities for women in more communities.

The inaugural season markets are Brooklyn, Carolina, Dallas/Ft. Worth, Fort Lauderdale, Lexington, Spokane, Tampa Bay and Washington, D.C.

Last year, spoke to Will Kuhns, the USL’s senior vice-president of communications and public relations, to discuss the stadium boom engulfing the league and the importance of soccer-specific facilities.