Fan Experience

Co-op Live to roll out Xtract One fan screening solution

Featured image credit: Co-op Live

Xtract One Technologies, a threat detection and security solutions company, has partnered with Oak View Group to introduce its fan screening solution at Co-op Live, the new 23,500-capacity arena opening in Manchester this month.

The solution will be used to secure all entrances at Co-op Live, which will be the largest arena in the UK when it opens with a Peter Kay gig on April 23.

The deal marks Xtract One’s first OVG customer partnership in Europe. The three-year contract will see Xtract One’s SmartGateways provide the venue with fast and frictionless fan screening.

The solution will seek to optimise the guest experience without compromising security through AI-powered technology. The full deployment across all entrances will account for UK-specific security risks, allowing security teams to protect fans effectively.

Gary Roden, executive director and general manager of Co-op Live, said: “We are thrilled to partner with Xtract One to bring our cutting-edge security solution to Co-op Live in Manchester.

“We pride ourselves on leveraging leading-edge innovation to bring our fans memorable experiences. The safety and security of our fans is always our number one priority at Co-op Live, and partnering with Xtract One further helps us deliver this outcome. We are excited to launch this innovative project, and look forward to delivering an exceptional fan experience for years to come.”

Peter Evans, chief executive of Xtract One, added: “We are excited to expand our footprint and partner once again with Oak View Group to provide our state-of-the-art security solution for Co-op Live in Manchester.

“Our SmartGateway ensures that security screening is fast, effective, and most importantly, non-invasive, allowing patrons to move through the entrance seamlessly. Most importantly, through our continued partnership with OVG and Co-op Live, we have a strategic anchor upon which to build our pragmatic approach to growth, and expansion outside of North America.”

Yesterday (Wednesday), Co-op Live further stepped up preparations for its opening by announcing a partnership with Seat Unique, with the deal aimed at enhancing the hospitality provision at the arena.

Co-op Live is a joint venture between OVG and City Football Group, parent company of Manchester City. It will form part of the Etihad Campus, which houses City’s Etihad Stadium.