German Bundesliga football club Borussia Mönchengladbach has signed an extensive ticketing partnership with CTS Eventim.
Under the agreement, the club will handle its ticket sales for home matches at its 54,022-capacity Borussia-Park using the Eventim.Tixx software provided by Eventim Sports.
While no exact timeframe for the agreement was disclosed, the ticketing and live entertainment firm said the partnership has been “designed for the long term.”
The deal also includes substantial integration of the ticketing operation within Borussia’s IT systems, allowing fans to use a single login identity for all the web applications.
Head to our sister site TheTicketingBusiness.com for the full story.
Image: Blue-Letter/Public Domain/Edited for size
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