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Norwich details improvements ahead of Premier League return

Norwich City is set to introduce in-stadium wi-fi and replace thousands of seats as part of several improvements marking the club’s return to the Premier League.

Norwich is investing in a number of developments at Carrow Road in an effort to enhance the matchday experience and ensure compliance with Premier League regulations. Many of the improvements are a result of the feedback received in its matchday survey of fans carried out in April.

The club is looking to roll out stadium wi-fi ahead of the 2020-21 season, with plans for an official Norwich City stadium app to follow.

A new digiRIBBON has also been installed along both the Regency and Barclay stands to replace the old scoreboards and static advertising boards, which will allow for digital stadium takeovers.

In addition, Norwich has replaced more than 3,000 plastic seats in the City Stand over the summer, while the number of kiosks in the Regency Upper have been doubled to 10, to reduce queuing.

There are also more toilet facilities in the Regency Upper for men and women.

Ben Kensell, chief operating officer at the Club, said: “We’re so pleased to announce the significant amount of development that’s happened over the summer to both our Carrow Road and Colney sites. We’ve listened to fan feedback and have invested in a number of key changes to the stadium to enhance our fans matchday experience.”

The South Stand is undergoing a rebrand, which will be in place for the first game of the season, against Newcastle United on August 17.

Norwich has also undertaken a project to enhance its audio-visual capabilities in most lounges. In the Gunn Club, three 85-inch 4k TVs and six 75 inch 4k TVs have been installed, along with a new lighting and speaker system. It has also installed fibre optics around the stadium, which has increased the picture quality of the screens in lounges.

Meanwhile, new dugouts will be added with a perspex frame surrounding the new seating, and due to broadcast requirements, a new ‘Mixed Zone’ has been created, which is where media interviews with players and managers will be conducted after the final whistle.

Two new changing facilities for female referees and football representatives have been installed to ensure compliance with Premier League regulations.

Image: Nick