Co-op Live, a new 23,500-capacity arena under construction in Manchester, has revealed details of The Decibel Club, a members-only VIP lounge that has been developed in partnership with Moët Hennessy and Armand de Brignac.
The Decibel Club will be limited to 100 luxe memberships and will be located next to the stage at Co-op Live, which is scheduled to open in April. Members will have early access to the arena and enter through a dedicated VIP entrance an hour before general admission.
An exclusive lounge with pre-bookable private booths will also be available, with Co-op Live hoping the space will provide the “ultimate party” with its Asian-fusion dining, cocktails and after-show experiences.
Co-op Live is being built at a cost of £365m (€426m/$463m) and is a joint venture between Oak View Group and City Football Group. It will form part of the Etihad Campus, which houses Manchester City’s Etihad Stadium.
The arena had been due to stage its first event in 2023 but the opening date was pushed back until April 2024. Upon completion, Co-op Live will be the UK’s largest live entertainment arena.
The Decibel Club is the latest premium space to be unveiled at Co-op Live. The arena will also feature The Bentley Record Room, an exclusive members’ club that has been designed by the Bentley Motors design team to replicate the custom finishes of its cars.
The first 40 members of The Decibel Club will receive a personalised alcohol locker, which includes one bottle of Hennessy Paradis Cognac 70cl and one magnum of Armand de Brignac ‘Ace of Spades’ Champagne 150cl.
The Decibel Club membership will offer tickets for all shows, access to exclusive events, and a range of member benefits. Members will also receive priority to purchase additional tickets for friends and family.
Gary Roden, executive director and general manager of Co-op Live, said: “The launch of The Decibel Club marks yet another breakthrough for the arena as Co-op Live continues to deliver on its commitment to provide the best experience for fans. The club has been developed in partnership with the iconic Moët Hennessy and Armand de Brignac, to truly ensure that members receive the premium experience from the moment they arrive.”
Sam Piccione III, president of Oak View Group International, added: “We have partnered with Moët Hennessy at Climate Pledge Arena in Seattle, Moody Center in Austin, UBS Arena in New York, and now Co-op Live in Manchester.
“The strength of the partnership has already offered countless fans a unique premium in-venue experience, and I look forward to celebrating continued success with Armand de Brignac and Hennessy Paradis in the Decibel Club at Co-op Live.”
The first seats at Co-op Live were installed in October. The venue welcomed the first guests to its main bowl in July as it held a ‘topping out’ ceremony attended by partners, venue stakeholders and premium guests, marking the final stage of roof construction.