Tech Stack: In-seat ordering, metaverse stadiums and more

Featured image credit: Andrew Goidell/CC BY 2.5/Edited for size

The University of Oklahoma has partnered with StadiumDrop to introduce in-seat delivery, contactless payment and express pick-up options at Lloyd Noble Center.

Fans will be required to download the StadiumDrop app to take advantage of the new in-venue convenience. StadiumDrop provides fans with several options to improve their experience, including in-seat ordering and delivery.

Fans will also be able to use StadiumDrop’s express pick-up option to skip the lines at Lloyd Noble Center (pictured), which is home to the university’s basketball teams, the Sooners.

Dickies Arena in Fort Worth, Texas has selected fan engagement platform FanReach to build a new mobile experience for guests at the arena.

The partnership will provide eventgoers with a more personalised experience, including ticketing, parking information, event schedules and more. With FanReach, Dickies Arena can sell tickets directly through the app, send automated event reminders/promotions, and collect valuable customer data for future marketing efforts.

The agreement is designed to improve the experience for guests by providing a single point of access for all event needs. FanReach’s sports platform includes a completely integrated solution, full implementation services, and a single point of contact for front-line support for leagues, teams and venues.

Swiss luxury watch brand Hublot has partnered with MEIS architects to launch a metaverse stadium project ahead of the start of the 2022 FIFA World Cup.

The ‘Hublot Loves Football Metaverse Stadium’ represents the company’s first entry into the metaverse. Hublot serves as a FIFA-branded licensee for Qatar 2022 under a long-running partnership with world football’s governing body.

Check out our story from earlier in the week for full details.