Appetize has scored a championship new contract after adding Super Bowl winners the Philadelphia Eagles to its list of major partners in North American sport.

The cloud-based concessions and payments technology provider has become the point of sale provider for Lincoln Financial Field, powering all food and beverage transactions.

More than 500 Android and iOS-based Appetize terminals are being installed at concession stands and bars at the 69,000-capacity arena.

Stadium management will also deploy Appetize’s business intelligence and inventory platform to monitor depletion rates and eliminate waste, ensuring the most popular products are stocked in the appropriate stands to increase bottom line revenue.

“In our continued efforts to stay ahead of the curve and create a world-class experience at Lincoln Financial Field, we believe Appetize’s advanced technology will take us to the next level,” said Philadelphia Eagles chief financial officer Frank Gumienny.

“Appetize is revolutionising the customer experience in the sports and entertainment industry. We are excited about their future, our partnership and integrating their innovative technology into our venue.”

Appetize’s platform is now used by more than 40 per cent of professional sporting venues in North America, as well as theme parks, campuses, restaurants and retail chain stores.

Founded in 2011, its partners include Madison Square Garden, Live Nation and Yankee Stadium.

“We are incredibly excited to partner with such a storied franchise as the Philadelphia Eagles,” said Kevin Anderson, Appetize’s co-founder and chief strategy officer.

“The variety of innovative products being used in one stadium is a testament to the breadth of our product suite and the Eagles’ commitment to delivering on fan experience.

“We look forward to many years of partnership and are thrilled another professional sports team has chosen to replace its legacy systems with Appetize.”

IMAGE: Appetize (Eagles logo added)