Technology

Globant engaged to aid Intuit Dome’s fan experience plans

Globant co-founder and CEO, Martín Migoya, and LA Clippers president of business operations, Gillian Zucker, at the Intuit Dome Experience Center

Featured image credit: LA Clippers

Globant co-founder and CEO, Martín Migoya, and LA Clippers president of business operations, Gillian Zucker, at the Intuit Dome Experience Center

Featured image credit: LA Clippers

The Los Angeles Clippers have signed a multi-year partnership with digital consultant and software provider Globant in an effort to support their plans to deliver an unrivalled fan experience at the new Intuit Dome arena.

Globant will help integrate the digital road map for Intuit Dome, the NBA basketball franchise’s new home opening in Inglewood in 2024. As the digital transformation partner of the Clippers, Globant will seek to connect the technologies that bring the team’s vision for Intuit Dome to life, with a focus on minimising friction and creating seamless connections that power the fan experience.

“We have incredible plans to reinvent the way our fans interact with live Clippers games at Intuit Dome, and Globant’s vast technological knowledge and sports industry experience will help bring our vision to life,” said LA Clippers president of business operations, Gillian Zucker. 

“How will Globant help us? It’d be easier to list the ways they won’t. They are going to assist in integrating tech in a way that hasn’t been done before, while creating a frictionless, end-to-end experience for every fan who visits Intuit Dome.”

In addition to the Clippers, Globant is working with several of the world’s largest sports and entertainment organisations. Earlier this month, Globant announced an agreement with FIFA to become the global platform supporter of its FIFA+ streaming platform and a supporter and sponsor of flagship events staged by world football’s governing body.

Meanwhile, LaLiga, the governing body of the top two divisions of Spanish club football, last month teamed up with Globant to create a new entity it claims will lead the “reinvention” of the sports and entertainment industry.

Fernando Matzkin, chief business officer of North America at Globant, said: “Intuit Dome will apply cutting-edge, emerging technologies to create a fan experience that reaches previously unseen levels of immersivity and engagement, and our partnership with the Clippers will integrate the technologies that bring that vision to life. We are proud to be a partner in reinventing and reimagining the fan experience.”

In June, audiovisual systems manufacturer Daktronics crossed the $800m (£693.9m/€803.5m) mark for orders in a single fiscal year after signing a wide-ranging deal with the Clippers to provide displays at Intuit Dome.

Daktronics is set to provide the venue with the largest ever double-sided halo display in an arena setting. The scoreboard will be almost an acre in size and will look to provide an enhanced experience at Intuit Dome, which will have a capacity of 18,000.

In April, it emerged that the CAA Icon agency had been hired as the new owner’s representative for Intuit Dome, replacing Legends Project Development in the role.